Man this is so cool to see ALL these different Danger Dogs - production, vinyl, customs, resins... - thanks Trampt! 

CHECK THEM ALL OUT HERE

About Danger Dog

Danger Dog wasn’t born so much as he exploded onto the scene. Back in the early days of Tenacious Toys—when the whole “shop” was basically me and Steph, a beat-up iMac laptop, and an apartment full of toys—I kept thinking I needed a mascot who actually embodied the chaos I was running. At the time we had a red pitbull or 2. 

Our first version of the logo was literally a tracing of a photo of a real dog named Danger which I did in Photoshop... Alex Rivera made Danger Dog official by illustrating our little blue dog with white eyes, all energy and Playful Gorilla attitude, and something about him clicked instantly. Danger represented every indie artist friend we had, every oddball toy drop, every late-night pack-and-ship session rolled into one. So Danger Dog became our official guard dog, brand gremlin, and chaos spirit all at the same time.

Over the years, he’s grown from a single illustration into a full-blown identity. We’ve had him sculpted, reimagined, repainted, and dropped in more collabs than I can count. Fans treat him like a real creature with his own mythology—half loyal shop protector, half troublemaker who knocks over boxes just to keep things interesting. And honestly? He’s perfect. Danger Dog represents what Tenacious Toys has always been about: passion, playfulness, and showing up every day with that hungry, creative energy that says, “Yeah, let’s try something weird today."